Title

How to Sell Your Resin Products Wholesale to Boutiques

Blog Post

Introduction
Selling resin products online is a great start but getting your work into local or national boutiques can open up a whole new level of business. Wholesale means selling your products in bulk at a lower price so

stores can resell them at retail.

It sounds simple but boutique buyers are selective and want more than just pretty items. In this post you will learn how to prepare your resin products for wholesale how to approach shops and how to turn one order into a long term relationship.

1. Is Your Resin Brand Ready for Wholesale

Before you dive into wholesale make sure your products are consistent and production friendly. Boutiques want items they can reorder in predictable styles and quality. Ask yourself:

• Can I make ten or more of the same product quickly
• Are my materials and molds reliable and in stock
• Do I have professional photos and packaging
• Is my brand style clear and cohesive

If you already get repeat customers online or in person it might be time to scale into boutique sales.

Internal link suggestion: Link to your About page or a post on how your resin brand started

2. Price Your Resin Products for Wholesale

Wholesale pricing is usually 50 percent of your retail price. That means if you sell a resin tray for thirty dollars online you should offer it to shops for fifteen. This gives them room to make a profit when reselling it in store.

Use this formula to double check your numbers:

Cost of materials plus labor multiplied by two equals your wholesale price

Then your retail price should be roughly double the wholesale number. Make sure you are still making a fair profit even at wholesale rates.

3. Build a Simple Wholesale Line Sheet resin

A line sheet is like a mini catalog for shop owners. It should include:

• Your logo and contact info
• Product photos and names
• Wholesale prices and minimum order quantities
• Payment and shipping terms
• Lead time for production

Keep it clean and visual. A single PDF page is enough for small lines. You can create this in Canva or hire a designer for a polished look.

External link suggestion: Free Canva Line Sheet Template

Internal link suggestion: Link to your downloadable wholesale catalog or order form

4. Pitch Your Resin Work to the Right Boutiques

Start with local shops that already carry handmade or artisan products. Visit in person to see if your vibe fits theirs. Do not walk in and pitch on the spot. Instead email a short introduction with a link to your line sheet or portfolio.

Your pitch should include:

• A quick intro and brand story
• Why your items are a good fit for their shop
• A link to view your catalog or shop online
• An offer to send samples or stop by

Stay professional and polite. Shop owners get many emails so keep yours warm but concise.

5. Focus on Bestsellers and Easy to Display Items resin

Boutiques have limited shelf space. Start by offering your best selling resin products that are giftable durable and display well. Good options include:

• Resin jewelry on branded display cards
• Coasters in themed sets
• Small trinket dishes or ring holders
• Bookmark packs
• Magnet or keychain sets

Avoid large pieces that take up too much space unless you are working with home decor shops.

Internal link suggestion: Link to your bestseller collection or shop section

6. Offer Boutique Friendly Packaging resin

Packaging matters more in boutiques than online. Your resin products should be:

• Tagged or boxed with your brand name
• Priced clearly if the shop does not price for you
• Wrapped for shelf or gift display

Include care instructions or a small brand story card if possible. This helps the boutique staff sell your work better.

7.  Excellent Customer Service and Follow Up resin

Once you get a boutique order treat it like gold. Communicate clearly about turnaround times and shipping. Include a thank you note and a restock sheet inside the box. A few weeks after delivery follow up with a short email asking how your products are doing and if they need anything.

Building long term relationships with shops means they come back to you instead of sourcing from someone new.

Conclusion resin

Selling resin products wholesale to boutiques is one of the best ways to grow beyond weekend markets and Etsy. With the right pricing product selection and professional presentation you can turn your handmade business into a wholesale brand that retailers trust and reorder from. Start small stay consistent and believe in the value your resin work brings to shelves everywhere.

Internal link suggestion: Link to your wholesale inquiry form or shop directory

Want this formatted

as a downloadable line sheet template or pitch email example you can copy paste for your boutique outreach? I can help you set that up in minutes. Just let me know.

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