Brits prioritise wellness due to increased mental health awareness, post-pandemic lifestyle changes, digital health accessibility, and a shift toward preventative healthcare.

The UK wellness sector contributes billions to the economy, driven by fitness technology, mental health platforms, boutique studios, and sustainable products.

Yes. Wearables, AI-driven fitness apps, and virtual therapy platforms significantly influence consumer behaviour and make personalised wellness more accessible.

AI can optimise content for engagement and trends. However, creators must add authenticity and storytelling to truly connect with audiences.

Yes. Cultural, technological, and workplace changes suggest that wellness will remain a long-term priority in the UK.